This week, I sat down with Kat Wellum-Kent, Founder & CEO of The Fractionals Group who left Practice to launch her business with just one client and a plan – proof that to grow smart, you need to think fractional in the beginning.

Some of my favourite takeaways from our conversation were:

✅ Recruiting “on the curve” vs hiring ahead of the work
✅ Building something that’s more than just you as a solo operator
✅ Making use of EOS and managing her own utilisation as a founder
✅ Why not every startup needs a full-time CFO, and how to spot when they do
✅ And growing a team without losing sight of what made the work fun in the first place

Kat’s honest about the challenges as well as the opportunities that she faced and is still facing, and I think anyone building a business, or just trying to shift towards having a more entrepreneurial mindset in business, will get something from this.