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Insight-Led Decision Making

Making Metrics Matter – KPIs for Small Businesses

Podcast tile for The Fractional CFO Show, hosted by Adam Cooper, interviewing Dan DeGolier from Ascent CFO Solutions
By ACC Finance Team
Insight-Led Decision Making

Making Metrics Matter – KPIs for Small Businesses

By ACC Finance Team
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In this week’s episode, I sat down with Dan DeGolier, CEO of Ascent CFO Solutions, to dig into making metrics matter, and how small businesses can start to think about this subject.

Some of the highlights from our conversation included:

✅ Why “cash is king” still matters – regardless of your growth stage.
✅ The biggest mistake small businesses make with dashboards – think noise vs. insight!
✅ How to make KPIs work best across teams – tip: link them to bonus schemes.
✅ The difference between tracking leads… and tracking the right ones.
✅ Power BI vs Excel – when to upgrade and when to keep it simple.

If you’ve ever looked at a spreadsheet and didn’t know where to start, then this one’s for you.

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Traction: Get a Grip on Your Business

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ACC Finance Team

ACC Finance are a team of experienced CFOs and management accountants who combine executive financial leadership with practical commercial judgement to work closely with founders and leadership teams to strengthen margins, improve cash flow, and guide critical financial decisions.
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